E-commerce solution eSellerPro now supports PlayTrade, making it possible for users to expand into this new marketplace for UK sellers.

PlayTrade is a new sales venue from UK-based retailer Play.com. Similar in functionality to Amazon Marketplace, PlayTrade allows retailers to list their products on the site, and offers free delivery on all products.

Chris Farrelly, CTO and Chief architect of eSellerPro said: "This is an exciting incremental sales channel for a number of our customers and so the addition of PlayTrade to the range of marketplaces supported by eSellerPro was a high priority to us. We recognise the importance of responding to market developments such as this and making it as simple as possible for our customers to participate in them."